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Communications metrics – don’t let them pull the wool over your eyes!
Last year I delivered a talk at GIBS on how to evaluate a communications campaign. When I told the audience of communications professionals that…

Dear boss, you are the problem
In an age of hyper competitiveness, global economic volatility and socio-political uncertainty, you would think companies would go back to the drawing board to…

Just because you’re a baby business doesn’t mean you shouldn’t do things properly
One of the benefits of having been around the block as often as I have is that I have had the privilege of working for and with a variety of different kinds of businesses.

65 Roses and a Trunki - an interview
A personal interview with Rob Law, MBE on the launch of his book 65 Roses and a Trunki

Expect the Unexpected
The pandemic no doubt caught a lot of companies off guard and, if nothing else, has highlighted just how important crisis planning is.

Time to ReAlign
Cultures shift in unsettled times and new normals require new norms. Our ReAlign programme will help leaders to evolve their company’s culture to be fit-for-purpose for the post-Covid world.

The New Normal Is Here
The normal is here whether you see it or not. Understand how expectations have shifted to secure your reputation.

The Good. The Bad. And the Happy.
It’s not all doom and gloom. Employee engagement rates have soared as organisations adopt people-centric practices.

Business is Not About Business. It's About Life.
Business like life is neither linear nor simply black and white.

Your secret weapon in a recession
Stakeholders support companies that they trust – especially when times are tough – and strategic communications around your purpose is far more effective at building trust than big marketing campaigns.


Leadership in a Crisis
It’s during the moments of crisis that your leadership abilities are truly put to the test.


What you really need to know in 2020 about reputation
The new year sees the release of numerous reputation / trust reports and countless trends predictions, issue watchlists and an avalanche of wise commentary…

Have You Hugged a Millennial Today?
Build your reputation by connecting with Millennials There are some fascinating findings in the Cracking the Millennial Reputation Code, released this week by Reputation…

Leverage Your CEO Brand for Greater Returns
By Raoul Davis, Partner at Ascendant Group and a leading global expert on CEO Branding. Most companies fail to leverage one of their most compelling…

CEO Branding Is Here
It’s a Shovel partners with The Ascendant Group to bring the world’s leading CEO branding services to Sub Saharan Africa.


Bullet Proof your Business with Purpose
The point about stuff you don’t know, is generally that you don’t know that you don’t know. Which in some cases is kind of…

How to get sh!t done with a sense of purpose
Apart from being full of infectious energy, Grant Field, CEO of FedGroup, has to be one of the most likeable CEOs I have ever met. No airs and graces…